The Streetsville Expedition
Where neighbourhood pride meets adventure.
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WELCOME TO THE STREETSVILLE EXPEDITION
SPONSORED BY STREETSVILLE BIA | POWERED BY BUSINESS BATTLEGROUND
The Streetsville Expedition brings the culture and charm of the village to life through an interactive challenge experience.
Residents explore local businesses, uncover hidden gems, complete missions, earn points, and unlock rewards — all while supporting the neighbourhood they love.
The Streetsville Expedition
Delivers measurable community impact:
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Increased foot traffic to local shops
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Stronger visibility for entrepreneurs
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Authentic social content highlighting the village
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A deeper sense of unity among residents
Watch How It Works — In One Minute
🎓 Residents Learn by Exploring
Powered by Local Businesses Across Streetsville
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Explore the Map
Join the challenge.
Complete Missions
Earn baskets by completing drills.
Climb the Leaderboard Unlock rewards and prizes.
Hands-on missions turn neighbourhood exploration into real community growth.
Every mission supports a local business through visibility, engagement, and shared storytelling.re:
Why it matters: The journey begins by introducing residents to the Expedition and encouraging them to explore Streetsville with purpose. This first step builds awareness, excitement, and curiosity — inviting the entire community into a shared experience.
Value to Streetsville: A strong starting point increases participation and drives early momentum. More residents opting in means more foot traffic, more visibility for local shops, and a wider reach for the neighbourhood-wide activation.
The Prizes & Rewards
Every mission brings residents closer to the rewards.
The more points earned, the more chances to unlock prize draws.
Multiple Winners — Every explorer has a chance.
11 missions to complete, 10 reward draws to unlock.
Streetsville Expedition Rewards:
Tier 1 — Category Prize Unlock - 1 Winner
• Small Streetsville Gift Card ($10–$15)
Tier 2 — Category Prize Unlock
• 6 Winners — One from each business type:
• Restaurant Prize ($50 Meal / Dessert Card)
• Retail Prize ($50 Shop Local Card)
• Personal Care Prize (Haircut / Spa Service)
• Hospitality Prize (Experience Voucher)
• Automotive Prize (Detailing / Wash / Oil Change)
• Creative Services Prize (Art / Print / Custom Item)
Tier 3 — Grand Prizes - 3 Winners
• 🥇 Streetsville Super Explorer Pack
• 🥈 $100 Dining or Shopping Card
• 🥉 Local Business Sampler Pack
Contest Framework
FREE TO ENTER
Every completed mission earns points — more points = more rewards.
community impact
How the Streetsville Expedition Delivers for the Community
The Streetsville Expedition directly supports local business growth by increasing foot traffic, driving discovery, and generating high-quality community engagement.
For the BIA and MP Valdez, it delivers a modern, inclusive activation that highlights local business stories, supports economic vibrancy, and showcases political leadership in a positive, highly shareable way.
It positions Streetsville as a forward-thinking community — united, active, and proud.
At a neighbourhood-wide level, the activation is projected to create:
10-day campaign estimated Impact:
300–700+ In person visits • 150–300 participants • 20–40 social UGC posts • 1,000–3,000 total engagements
In 10 days, this single community activation becomes a powerful showcase of economic vibrancy and resident pride.
